I was commissioned to re-imagine the graphic identity and retail environment of an experiential store in rural Ireland. Being both heavily graphics based and a store that specialises in luxury womenswear, it felt somewhat like uncharted territory. All the same I said yes, and embarked on a project that has matured my design practice. 

Due to the success of the store post-commission, I have been invited back to work on its expansion and have regularly contributed to its iteration through making.